AIDA - 3D campaign on DOOH for the Cruise Days in Hamburg

3D staging on DOOH City Tower and DOOH Giant

Together with AIDA Cruises, we are bringing the trend of #3D campaigns to Hamburg and presenting a campaign with a 3D motif on our new DOOH City Towers and on DOOH Giant in the Hanseatic city for the first time.

The AIDA Cruises brand campaign uses a 3D water effect to attract attention - in the run-up to the Cruise Days - and sends a moving message of love to Hamburg. Our colleagues from Content Fleet were responsible for the conception of the campaign and created the 3D animation of the clip.

Details

• Duration: August 2022
• Location: Hamburg
• Media type: DOOH City Tower, DOOH Giant
• Special campaign parameters: First 3D implementation on DOOH City Tower. Campaign playout during the popular Cruise Days in Hamburg.