
12. May 2026
Press release
Group revenue grows organically by 1.1 percent to EUR 496m / OoH Media segment grows by 5.4 percent to EUR 221m / Group EBITDA (adjusted) at EUR 119m; Free Cash Flow (adjusted) significantly improved
Ströer SE & Co. KGaA has started the 2026 fiscal year with a positive operational performance. Group revenue rose organically by 1.1 percent to EUR 496m in the first quarter of 2026 (Q1 2025: EUR 475m). Reported revenue growth was 4 percent. The main growth driver of the core business was digital out-of-home advertising, which increased by 12 percent compared to the previous year’s quarter. Overall, revenue in the core OoH Media business developed positively, rising by 5.4 percent. With revenue growth of 12 percent, the Digital & Dialog segment made a significant contribution to the positive quarterly performance. The DaaS & E-Commerce segment generated revenue of EUR 79m in the first quarter (Q1 2025: EUR 91m).
At EUR 119m (Q1 2025: EUR 117m), adjusted EBITDA improved by approximately 2 percent. Adjusted EBIT amounted to EUR 42m (Q1 2025: EUR 40m).
In addition, cash flow improved significantly. Adjusted free cash flow of EUR -9.7m was significantly higher than the prior-year figure (Q1 2025: EUR -35.1m).
“In the first quarter of 2026, we once again demonstrated the sustainability of our business model. In our core business, OoH Media, we were able to significantly increase profitability and noticeably improve our cash flow. Digital out-of-home remains our clear growth driver — at the same time, we are consistently driving forward the transformation of our core business toward an integrated platform,” says Udo Müller, CEO of Ströer SE & Co. KGaA.
OoH Media
Revenue in the OoH Media segment rose by 5.4 percent in the first quarter, from EUR 210m to EUR 221m.
The segment’s adjusted EBITDA rose from EUR 86m to EUR 97m (+12 percent). The adjusted EBITDA margin improved from 41.1 percent to 43.7 percent.
Digital & Dialog Media
In the Digital & Dialog Media segment, revenue improved by 12 percent from EUR 206m to EUR 231m compared to the previous year’s quarter. The driver of this positive development was Dialog Media, which achieved organic revenue growth of over 8 percent. Taking into account the successful Amevida acquisition, revenue increased by 26 percent to EUR 136m (Q1 2025: EUR 108m). Revenue in Digital Media stood at EUR 95m in Q1 2026 (Q1 2025: EUR 98m).
Adjusted EBITDA was approximately EUR 27m, down about EUR 1m from the prior-year figure (Q1 2025: EUR 28m).
DaaS & E-Commerce
Statista’s revenue declined to approximately EUR 37m due to the sale of the consulting business as well as negative currency effects (Q1 2025: EUR 42m). At approximately EUR 42m, Asam’s revenue was below the prior-year figure due to economic conditions and the impact of the transition to its new e-commerce platform (Q1 2025: EUR 49m).
The segment's adjusted EBITDA for the quarter was approximately EUR 6m (Q1 2025: EUR 11m).
Disclaimer
This press release contains ‘forward-looking statements’ regarding Ströer SE & Co. KGaA (‘Ströer’) or the Ströer Group, including assessments, estimates and forecasts regarding the financial position, business strategy, plans and objectives of management and the future business activities of Ströer or the Ströer Group. Forward-looking statements are subject to known and unknown risks, uncertainties and other factors which may cause the results of operations, profitability, performance or achievements of Ströer or the Ströer Group to be materially different from any future results of operations, profitability, performance or achievements expressed or implied by such forward-looking statements. These forward-looking statements are made as of the date of this press release and are based on numerous assumptions that may also prove to be incorrect. Ströer makes no representation and assumes no liability with respect to the fair presentation, completeness, correctness, adequacy or accuracy of the information and assessments contained herein. The information contained in this press release is subject to change without notice. It may be incomplete or abbreviated and may not contain all the material information relating to Ströer or the Ströer Group. Ströer does not accept any obligation to publicly update or revise any forward-looking statements or other information contained herein, either as a result of new information or future events or for other reasons.