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Native & Content

Native & Content

Environments and content boost your advertising impact Benefit from a placement in the high-quality portfolio embedded in the look & feel of the content of the respective media brand. POWERFUL BRAND ENVIRONMENTS FROM A SINGLE SOURCE Aligned content tailored to the optimal user experience For your ca

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Marc Schmitz will take over responsibility for the Ströer Content Group

Marc Schmitz will take over responsibility for the Ströer Content Group

Unternehmen 28. January 2016

Marc Schmitz has been appointed CEO of the Ströer Content Group as of 1 June 2016, where he will assume overall responsibility for the content and publishing business of the Ströer Group. His core task, not least since the acquisition of t-online.de, is to bring the individual assets closer together


OnePager Native Content Ad

OnePager Native Content Ad

Produkt OnePager | PDF | 129.02 KB


Strategic expansion: Ströer purchases the leading content and technology specialist Content Fleet

Strategic expansion: Ströer purchases the leading content and technology specialist Content Fleet

Unternehmen 30. March 2015

On April 01, 2015 Ströer will become the majority shareholder in the owned media and big data specialist Content Fleet. The company supports major international brands in the strategic deployment of content. Content Fleet provides creative services, distribution and monetization from a single source


Seeding Alliance and Newcast focus on programmatic content marketing

Seeding Alliance and Newcast focus on programmatic content marketing

Digitale Medien 29. January 2018

The advertising specialist Seeding Alliance is one of the first marketers worldwide to provide the technical infrastructure for programmatic booking of content campaigns. From now on, the True Native Advertising format of the Seeding Alliance, the Native AdIn, can not only be delivered on the conten


stroeer-ssp_publisher-criteria.pdf

stroeer-ssp_publisher-criteria.pdf

PDF | 256.91 KB


Neo Advertising expands content offering

Neo Advertising expands content offering

Digitale Medien 12. December 2018

Customers of Neo Advertising GmbH, a subsidiary of the Ströer Group and one of the leading providers in the field of digital signage in public areas and at the POS, can now display news from Germany's largest news website t-online.de, also part of the Ströer Group, in their program. t-online.de is t


GfK reach study: t-online.de reaches some 47 million users per month across Germany

GfK reach study: t-online.de reaches some 47 million users per month across Germany

Dialogmedien 27. June 2017

With the launch of the unique multiscreen-multi-touchpoint concept, t-online.de can now reach some 47 million users per month all over Germany. This is the result of the latest GfK reach study commissioned by Ströer. This makes t-online.de the largest digital media brand. “The editorial team at t-on


OnePager Native Story Hub

OnePager Native Story Hub

Produkt OnePager | PDF | 134.32 KB


Swen Thissen becomes new Editor-in-Chief of watson.de

Swen Thissen becomes new Editor-in-Chief of watson.de

25. November 2021

Swen Thissen will be the new Editor-in-Chief of watson.de from January 2022. He succeeds Kinga Rustler, who took over at the helm of the website in April 2019 and established it as the no. 1 news portal for the young generation. Thissen arrives from stern.de, where he currently heads up the digital

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