233 results were found for "Targeting".
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Public Video celebrates its 30th birthday! In the anniversary campaign “Whatever moves us”, which kicks off today on Ströer’s digital media carriers in public spaces, marketing managers from Deutsche Telekom, Commerzbank, Warner Bros. Discovery, Otto and many other companies congratulate Ströer and
SCG Story Ad "Sticky effect" when scrolling down or up Scroll function Multiple direct links to the product pages or categories Mobile display as a large-scale mobile half-page ad Targeting of specific target groups possible with the help of interest targeting Live-demo Specifications Open All Close
The preliminary, unaudited financial results for Ströer SE & Co. KGaA in 2023 show that it had another successful year. Consolidated revenue improved by 8%, from EUR 1.77b to EUR 1.91b, making it the highest level of revenue in the Company's history. EBITDA (adjusted) was up by 5%, rising from EUR 5
The variety of creative forms of customised online advertising is vast. Ströer has now developed additional high-impact, custom formats that provide attention-grabbing stimuli for targeted customer communications. With the help of the new formats, advertising clients are given new, creative options
Native Visual Story (Seeding Alliance) Native advertorial in your own look & feel (e.g. customer CI) Individual, emotional, multimedia and interactive Content marketing strategy for individual topics / services Conception and creation of native teasers and native advertorials Use of publisher trust
Technical specification for physical HTML5 advertising media Delivery format Single HTML file + additional images/videos 3rd-Party-Tracking allowed Videoformats H264/mp4 und VP8/WebM Video filesize max. 5 MB Videostart & Audiostart Only after explicit useraction Leadtime 5 days or 10 days for mobile
Ströer Tracking Guidelines (ENG) Ströer Tracking Guidelines for advertisers and agencies on the use of trackings Tracking in general Up to five tracking pixels per creative have proven themselves as standard. This usually includes: two tracking pixels for impression tracking (media agency and techni
Native Story Hub Ströer Native Reach: Scalable native advertising Ströer Native Reach enables automated playout of content in the look and feel of all media on premium placements in the editorial environment. Maximum credibility with true native advertising The Native Story Hub is suitable for brand
Ströer Retailer campaigns By Ströer retailer campaigns, we offer retailers the opportunity to implement individual campaigns for each of their branches. Dynamic advertising media and landing pages can be used for each retailer/dealer. Delivery takes place in standard display and video formats. The d
The Cologne-based media company Ströer intends to take over OMS Vermarktungs GmbH, the national digital marketing agency of Germany’s regional daily newspaper publishers, which is ranked 7th in the AGOF Digital Facts national marketing survey and offers access to approximately more than 28 million u
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19. October 2023
