186 results were found for "Publisher".
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Today, Ströer signed the purchase agreement to acquire a majority shareholding in the Hamburg-based start-up Yieldlove, a German optimisation platform for the programmatic marketing of digital web inventories.With the acquisition of Yieldlove, Ströer is diversifying and expanding its own offer in we
Cologne, 17.12.2012 - In an ad-hoc announcement published yesterday, Ströer Out-of-Home Media AG announced that its Supervisory Board had approved the conclusion of a purchase agreement and a preliminary agreement concerning the acquisition of four online advertising marketers in total. The agreemen
Quality Footer The finisher with above-average performance The Quality Footer is aimed at users who have reached the end of the page and have consumed the entire page content. These users expect an impulse for further interaction, so the Quality Footer starts here and uses this willingness to achiev
The level of programmatic buying is rising fast in Germany. On adscale, the high-reach marketer and supply-side platform for Germany, RTB accounts for 53 percent of sales on the desktop side and already 55 percent for mobile. A similar fast take-up rate is anticipated for video RTB. Moreover, the pe
Article Interrupter Desktop - t-online.de The article interrupter is a t-online.de-specific special advertising format. The article interrupter is integrated into long articles on t-online.de. It is played out in the editorial content area of the article and can be played out using Content Sensitive
Article interrupter Mobile - t-online.de The article interrupter is a t-online.de-specific special advertising format. The article interrupter is integrated into long articles on t-online.de. It is played out in the editorial content area of the article and can be played out using Content Sensitive
Mobile Content Ad 6:1 The Mobile Ad 6:1 is an advertising form that is directly integrated into the editorial content of the website. The proximity to the editorial content additionally strengthens confidence in the advertising message. Specifications Open All Close All File weight .gif / .jpg / .pn
Mobile Web Interstitial Transition Ad The Mobile Web Interstitial Transition Ad only opens when an article is clicked on. The FC for a user is always once per hour per subdomain and cannot be changed. The content is not covered as it is an intermediate page. The format is compliant with the Better A
Mobile Halfpage Ad The Mobile Halfpage Ad puts your advertising message in the limelight. As a visual interruption in editorial article pages, the Mobile Halfpage Ad immediately draws attention to your product. Demo-Link (Via Desktop please use F12 and Google Console in order to have the mobile view
Mobile Medium Rectangle The medium rectangle is placed prominently in the website content. The format attracts attention while the user is reading the content. By being integrated into the content the advertisement benefits from the editorial quality of the website. Specifications Open All Close All
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19. October 2023