223 results were found for "Event".
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Ströer’s Vooh! app convinces jury Last April, Ströer launched Vooh!, an app which combines classic outdoor advertising campaigns with appealing website content. Vooh! stands for “virtual out-of-home” and it uses smartphones to turn posters into exciting interactive features for advertisers. The judg
Ströer’s 2021 sustainability report, published today, is the company’s third annual sustainability report – after 2019 and 2020. This latest report was produced in accordance with the criteria of the Global Reporting Initiative (GRI), 2016 edition. These include carrying out a materiality analysis t
Ströer customers now have the option to access extended contextual targeting. In addition to the previously available contextual targeting on the IAB categories, more than 500 keyword-based segments are available at the start, and create individual targeting options for the roll-out of campaigns. Ag
From June 22 to 24, 2022, the GREENTECH FESTIVAL will take place for the first time this year on the site of the former capital city airport Tegel. The festival consists of different elements: The GREEN AWARDS on June 22 will be followed by the CONFERENCE on June 23 and the EXHIBITION on June 23 and
The shareholder meeting of Ströer SE & Co. KGaA, which was held in Cologne, Germany, on June 22, 2022, voted in favor of nearly all of the motions of the Supervisory Board and Board of Management by the necessary majority. Around 48 million no-par-value shares – around 85% of Ströer SE & Co. KGaA’s
From June 22 to 24, 2022, the GREENTECH FESTIVAL will take place for the first time this year on the site of the former capital city airport Tegel. The festival consists of different elements: The GREEN AWARDS on June 22 nd will be followed by the CONFERENCE on June 23 rd and the EXHIBITION on June
Ströer SE & Co. KGaA has published its results for the first quarter of 2022. All in all, consolidated revenue increased by a substantial 23% in the reporting period, from EUR 312m to EUR 385m. This means that the Company once again achieved a new record level of first-quarter consolidated revenue d
Seeding Alliance is now offering a newly developed booking platform at www.nativendo.de for specialised performance agencies, e-commerce companies as well as affiliates. After registering, customers can create a campaign themselves and have it played out in just a few simple booking steps. For nativ
With the innovative combination of socio-demographic data (age & gender) with behavioural data, Ströer is now targeting outdoor advertising campaigns even more effectively: A new, future-proof targeting model for digital outdoor advertising was developed on the basis of a feasibility study. It will
Since January 2022, the ad tech specialists from Yieldlove have been responsible for marketing duden.de. The platform from Dudenverlag is thus switching back to the Hamburg-based programmatic experts, who already worked for the largest online portal about the German language from 2017 to 2019. As pa
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19. October 2023