14 results were found for "Data".
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15. May 2023 DOOH Club Lounge at the OMR Festival 2023 DOOH Public Video 72,000 visitors, 40 meter long stages and over 1,000 speakers - that was OMR 2023 in the Hamburg exhibition halls. And we were also present at the OMR with our exclusive DOOH Club Lounge under the motto "Welcome to the urban ju
15. June 2023 WHY MEDIA PLANNING SHOULD ALSO BE SUSTAINABLE Green Media sustainability When implementing campaigns, more and more attention is being paid to CO 2 emissions. With OMG Momentum's Scenario Planner, it is already possible to optimise the media mix in the planning phase for media-specific
01. February 2022 Target Group Study Sustainability Onlinewerbung Außenwerbung Ströer provides information on everyday behavior, consumption and attitudes towards advertising & brands in the field of sustainability. INTERVIEW WITH ANNINA BLEEK, SVP SOLUTIONS STUDIE AT STRÖER Reaching people: In a st
21. March 2023 Climate-neutral Campaigns & Sustainability at Ströer Green Media Smart City sustainability Climate and environmental protection have been a central pillar of corporate action for many years. Outdoor advertising - especially DOOH - is one of the media with the lowest CO₂ emissions in t
06. April 2021 Climate neutrality in the advertising market: Ströer supports the "Green GRP" initiative to offset CO2 from campaigns How large is the carbon footprint of an advertising campaign? Information about this is provided by the “Green GRP” that the Mediaplus Group is presenting, in cooperat
With the innovative combination of socio-demographic data (age & gender) with behavioural data, Ströer is now targeting outdoor advertising campaigns even more effectively: A new, future-proof targeting model for digital outdoor advertising was developed on the basis of a feasibility study. It will
Mediadaten, Produktdatenblatt | PDF | 355.79 KB
Produktdatenblatt | PDF | 748.83 KB
Produktdatenblatt | PDF | 2.38 MB
In 2023, Ritter Sport intends to continue its vegan success story and is succeeding with digital outdoor advertising from Ströer: Ritter Sport relied heavily on Ströer’s nationwide digital reach in public spaces from January to April to launch its new vegan varieties. During this period, all of Strö
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20. September 2023
