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Target Group Study Sustainability

01. February 2022 Target Group Study Sustainability Onlinewerbung Außenwerbung Ströer provides information on everyday behavior, consumption and attitudes towards advertising & brands in the field of sustainability. INTERVIEW WITH ANNINA BLEEK, SVP SOLUTIONS STUDIE AT STRÖER Reaching people: In a st

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Climate neutrality in the advertising market: Ströer supports the "Green GRP" initiative to offset CO2 from campaigns

06. April 2021 Climate neutrality in the advertising market: Ströer supports the "Green GRP" initiative to offset CO2 from campaigns How large is the carbon footprint of an advertising campaign? Information about this is provided by the “Green GRP” that the Mediaplus Group is presenting, in cooperat

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