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STRÖER

Data protection

Privacy policy We, Ströer Core GmbH & Co. KG, are pleased that you visit our website. The protection of your personal data is our top priority - both in the provision of our services and when you access our website. This privacy policy applies to the processing of so-called personal data. This is in


Programmatic & Data

Programmatic & Data

Consistently improve efficiency Total success for your campaigns: Preferred inventory access via our Ströer private marketplace for online, mobile, video/CTV, DOOH and audio. Brand safety is ensured through premium environments, market-leading targeting data and, of course, strict compliance with da

  • Online
  • Data
  • Targeting
  • Mobile
  • Video
  • DOOH
  • Audio

Ströer presents future-proof targeting for digital OOH campaigns

Ströer presents future-proof targeting for digital OOH campaigns

Public Video 23. March 2022

With the innovative combination of socio-demographic data (age & gender) with behavioural data, Ströer is now targeting outdoor advertising campaigns even more effectively: A new, future-proof targeting model for digital outdoor advertising was developed on the basis of a feasibility study. It will

  • Public Video
  • Digitale Außenwerbung
  • DOOH
  • Targeting
  • Behavioral Audience Targeting

Ströer extends online portfolio with technology leader in precise target group identification

Ströer extends online portfolio with technology leader in precise target group identification

Unternehmen 29. August 2013

Landmark deal for Ströer’s online strategy Proprietary technologies offer competitive advantages in real-time analysis of big data Strengthening of branding business for premium publishers Cologne, 29 August 2013 Via its wholly-owned subsidiary Ströer Digital Group GmbH, Ströer Media AG is taking ov


Germany’s largest data owner forms collaboration with digital marketer with greatest reach

Germany’s largest data owner forms collaboration with digital marketer with greatest reach

Digitale Medien 03. March 2017

Ströer Digital Group and Otto Group Media have signed a strategic partnership agreement. Its foundation comprises Ströer Group’s digital advertising inventory and Otto Group Media’s CRM-based data segments. Advertisers will be provided with anonymous target-group segments that can be addressed using


Ströer Digital Ventures acquires Scandinavian market leader for big data analytics in the educational sector

Ströer Digital Ventures acquires Scandinavian market leader for big data analytics in the educational sector

Unternehmen 19. November 2015

Yesterday the Ströer division Digital Ventures signed the contract of purchase and takes over a 51-percent-majority of Conexus – the other 49 percent remain with the founders. The Norwegian company is specialized in digital, big data driven educational solutions. The Scandinavian market and research


Ströer SE acquires global data and business intelligence platform Statista

Ströer SE acquires global data and business intelligence platform Statista

Unternehmen 18. December 2015

Ströer SE signed a purchase agreement today to acquire a 78.8 % majority in Statista – the remaining 21.2 % will remain with the founders. Statista – based in Hamburg – is a leading data and business intelligence portal. Statista offers its customers a considerable degree of efficiency and extensive


STRÖER

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Contact form What is your concern? STRÖER ADVERTISING I have a request for Ströer products and solutions OFFER ADVERTISING SPACE I would like to offer my location as an advertising space or have a question about the lease OFFER ONLINE ADVERTISING SPACE I would like to offer my online advertising spa


Ströer SSP

Ströer SSP

Our supply-side platform With our Ströer SSP supply-side platform, publishers can optimise their yield management for display, video and mobile advertising using private deals and private auctions as well as real-time advertising. Advertisers get access to exclusive premium inventory. Our benefits f

  • Display
  • Video
  • Mobile
  • Online
  • Crossmedia
  • Public Video

Ströer intends to take over OMS, the national digital marketing agency of Germany’s regional daily newspaper publishers

Ströer intends to take over OMS, the national digital marketing agency of Germany’s regional daily newspaper publishers

Unternehmen 09. September 2015

The Cologne-based media company Ströer intends to take over OMS Vermarktungs GmbH, the national digital marketing agency of Germany’s regional daily newspaper publishers, which is ranked 7th in the AGOF Digital Facts national marketing survey and offers access to approximately more than 28 million u