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130 results were found for "OOH".

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Pandemic a catalyst for structural change in OOH market: Ströer’s digital OOH revenue up by over 50% in Q4 2021

Pandemic a catalyst for structural change in OOH market: Ströer’s digital OOH revenue up by over 50% in Q4 2021

09. Februar 2022

Die Coronapandemie hat den strukturellen Wandel, insbesondere hin zu digitalen Außenwerbeformaten (DOOH) deutlich und nachhaltig beschleunigt und DOOH erfreut sich bei werbungtreibenden Kunden aufgrund hoher Reichweite und Flexibilität höchster Beliebtheit. Ströer erreichte im Geschäftsjahr 2021 in

  • Digitale Außenwerbung
  • Außenwerbung

Ströer achieves a record level of revenue in 2023 and forecasts a strong first quarter with growth of up to 15% for OOH

Ströer achieves a record level of revenue in 2023 and forecasts a strong first quarter with growth of up to 15% for OOH

05. März 2024

The preliminary, unaudited financial results for Ströer SE & Co. KGaA in 2023 show that it had another successful year. Consolidated revenue improved by 8%, from EUR 1.77b to EUR 1.91b, making it the highest level of revenue in the Company's history. EBITDA (adjusted) was up by 5%, rising from EUR 5


Introducing Ströer OOH Mixed-Format Networks

Introducing Ströer OOH Mixed-Format Networks

15. November 2023

Starting in 2024, for the first time Ströer will offer pre-packaged, mixed-format networks in metropolitan areas with more than 450,000 inhabitants. These networks contain a balanced mix of Mega-Light, City-Light-Poster (CLP) and Premium-CLP. This combination provides optimal advertising coverage fo


Ströer presents future-proof targeting for digital OOH campaigns

Ströer presents future-proof targeting for digital OOH campaigns

Public Video 23. März 2022

With the innovative combination of socio-demographic data (age & gender) with behavioural data, Ströer is now targeting outdoor advertising campaigns even more effectively: A new, future-proof targeting model for digital outdoor advertising was developed on the basis of a feasibility study. It will

  • Digitale Außenwerbung

Vooh! shows you more

Vooh! shows you more

Unternehmen 26. Mai 2011

Düsseldorf-based cellphone network E-Plus is currently running a nationwide outdoor advertising campaign for the flat rates offered by its BASE cellphone brand. BASE also uses the posters to address consumers directly. This can be done quickly and easily via Vooh!, the new app from Ströer. After sim


Ströer presents a successful fiscal year 2022 and a strong start into 2023

Ströer presents a successful fiscal year 2022 and a strong start into 2023

03. März 2023

Consolidated revenue up by 9% to EUR 1.77b EBITDA (adjusted) rises by 5% to EUR 541m Q1 2023 growth anticipated in the mid-single-digit percentage range amidst advertising market contraction New growth impetus expected from lowest carbon footprint of all classic advertising media Ströer SE & Co. KGa


New app opens door to the digital world for outdoor advertising

New app opens door to the digital world for outdoor advertising

Unternehmen 13. April 2011

Vooh! is the attention-grabbing name for the new innovation that has now been launched by Ströer, Germany's largest outdoor advertising company: an app which links up conventional out-of-home advertising campaigns with attractive online content. Vooh! stands for "Virtual Out-of-Home" and turns outdo