287 results were found for "OOH".
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Die Coronapandemie hat den strukturellen Wandel, insbesondere hin zu digitalen Außenwerbeformaten (DOOH) deutlich und nachhaltig beschleunigt und DOOH erfreut sich bei werbungtreibenden Kunden aufgrund hoher Reichweite und Flexibilität höchster Beliebtheit. Ströer erreichte im Geschäftsjahr 2021 in
With the innovative combination of socio-demographic data (age & gender) with behavioural data, Ströer is now targeting outdoor advertising campaigns even more effectively: A new, future-proof targeting model for digital outdoor advertising was developed on the basis of a feasibility study. It will
28. June 2023 GREENTECH FESTIVAL 2023: Ströer presents sustainable communication and CO2-efficient campaign planning sustainability As a long-standing partner of the festival, Ströer was also present again this year as an exhibitor with sustainable OOH infrastructure solutions. For example, the Strö
20. September 2023 UNICEF Germany and Ströer launch children's rights campaign with TikTok stars Nachhaltigkeit Geschäftspartner & Gesellschaft The joint children's rights campaign by UNICEF Germany and Ströer is entering the next round and is receiving support from well-known TikTokers. The campaig
08. September 2023 Ströer supports #bademantelchallenge initiative - For a life without dementia Nachhaltigkeit Geschäftspartner & Gesellschaft Ströer is supporting the German Dementia Aid initiative #bademantelchallenge - For a life without dementia with a campaign on digital media displays in publ
16. August 2023 Ströer nominated for the German Sustainability Award Ströer has been nominated for the German Corporate Sustainability Award, which is being awarded this year together on behalf of the German Federal Ministry for the Environment, the German Chamber of Industry and Commerce (DIHK) and
15. August 2023 City of Ulm expands warning infrastructure sustainability Business Partner & Welfare Official warnings now also on digital city information systems from Ströer Official warnings should be broadcast in as many ways as possible in order to reach the population quickly. To ensure this
29. June 2023 Ströer puts green roofs on advertising pillars in Munich sustainability Environment At the end of June, Katrin Habenschaden, Second Mayor of the City of Munich, inaugurated the tenth advertising pillar with a green roof on Ludwigstraße together with Alexander Stotz, CEO of Ströer Media
22. June 2023 Ströer supports the Off Road Kids Foundation sustainability Business Partner & Welfare Sofahopper.help campaign draws attention to first virtual streetwork station in Germany In Germany, around 38,000 young people are at risk of or affected by homelessness. This alarming phenomenon,
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20. September 2023
