12 results were found for "Out-of-Home".
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Ströer is driving the ongoing digitalization of out-of-home advertising in Germany and expanding its public video network. The Company has launched its 1,000th digital screen roadside at the busy Prinz-Georg-Strasse/Vagedestrasse crossroads in central Düsseldorf, thereby reaching the installation ta
As in previous years, Ströer supports the GREENTECH FESTIVAL once again as a premium partner and is present on site as an exhibitor with sustainable infrastructure solutions. Ströer communicates the festival's messages with a high-reach digital out-of-home (DOOH) campaign via its own digital media carriers.
Ritter Sport, the German chocolate bar manufacturer, has been selling five additional, completely vegan chocolate varieties in addition to classic chocolate since the beginning of the year. The five vegan Ritter Sport varieties are available in the new pack design with the large "V" as the key visua
Die DOOH Club Lounge war ein exklusiver Rückzugsort auf der OMR mit spannenden Insights in die digitale Außenwerbung: von Strategie und Mediamix über Kreativität, Programmatic und Daten bis hin zu Green Media (Nachhaltigkeit).
As an operator of an advertising media infrastructure in public spaces, Ströer is part of the Smart City and sets new accents. The growing demand for sustainable solutions is an incentive for us to continuously develop our portfolio. We offer services for our customers that make an additional ecological and social contribution.
On September 8 th , Hamburg’s communication infrastructure will be tested as part of a fictitious storm surge. Further federal states, participating rural and urban districts and municipalities will test their warning in a joint exercise. At 11.00 am, the participating authorities and emergency serv
The war in Ukraine continues and the plight of the Ukrainians is worsening dramatically. There is a lack of food, clothing, medicine, and shelter. The Ströer Group supports the Action Alliance for Disaster Relief: Caritas international, German Red Cross, Diakonie Katastrophenhilfe and UNICEF Germany, in its appeal for donations and has made around 3,000 digital advertising spaces available nationwide for this purpose. Since the end of March, people all over Germany have been able to see the Ukrainian flag consisting of QR codes in pedestrian zones, malls, and railway stations as well as on info sc
Through public video (DOOH), any campaign can be broadcast at short notice, with extensive reach, precision targeting and dynamic distribution – either comprehensively as a reach booster or selectively for targeted communication. From now on, public video campaigns (DOOH) can also be controlled usin
With the innovative combination of socio-demographic data (age & gender) with behavioural data, Ströer is now targeting outdoor advertising campaigns even more effectively: A new, future-proof targeting model for digital outdoor advertising was developed on the basis of a feasibility study. It will
This year's nationwide Warning Day will take place on 14 September from 11 a.m. as a test of the national warning infrastructure. The aim of Warning Day is to test the central Modular Warning System (MoWaS) of the federal government and the associated internal processes for sending a warning message
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19. October 2023