9 results were found for "Out-of-Home".
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Ströer is driving the ongoing digitalization of out-of-home advertising in Germany and expanding its public video network. The Company has launched its 1,000th digital screen roadside at the busy Prinz-Georg-Strasse/Vagedestrasse crossroads in central Düsseldorf, thereby reaching the installation ta
Ritter Sport, the German chocolate bar manufacturer, has been selling five additional, completely vegan chocolate varieties in addition to classic chocolate since the beginning of the year. The five vegan Ritter Sport varieties are available in the new pack design with the large "V" as the key visua
Public Video celebrates its 30th birthday! In the anniversary campaign “Whatever moves us”, which kicks off today on Ströer’s digital media carriers in public spaces, marketing managers from Deutsche Telekom, Commerzbank, Warner Bros. Discovery, Otto and many other companies congratulate Ströer and
On September 8 th , Hamburg’s communication infrastructure will be tested as part of a fictitious storm surge. Further federal states, participating rural and urban districts and municipalities will test their warning in a joint exercise. At 11.00 am, the participating authorities and emergency serv
Through public video (DOOH), any campaign can be broadcast at short notice, with extensive reach, precision targeting and dynamic distribution – either comprehensively as a reach booster or selectively for targeted communication. From now on, public video campaigns (DOOH) can also be controlled usin
With the innovative combination of socio-demographic data (age & gender) with behavioural data, Ströer is now targeting outdoor advertising campaigns even more effectively: A new, future-proof targeting model for digital outdoor advertising was developed on the basis of a feasibility study. It will
This year's nationwide Warning Day will take place on 14 September from 11 a.m. as a test of the national warning infrastructure. The aim of Warning Day is to test the central Modular Warning System (MoWaS) of the federal government and the associated internal processes for sending a warning message
In 2023, Ritter Sport intends to continue its vegan success story and is succeeding with digital outdoor advertising from Ströer: Ritter Sport relied heavily on Ströer’s nationwide digital reach in public spaces from January to April to launch its new vegan varieties. During this period, all of Strö
A vertical garden at the heart of the city. In a first for the Company, Ströer has greenscaped a railway underpass on Munich’s busy Rosenheimer Strasse. It took 15 weeks of preparation to create the verdant garden that covers around 90 square meters and features eleven different plants. The garden i
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19. October 2023
