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DOOH: Closing Performance Gaps of TV Campaigns Through Ströer Public Video

DOOH: Closing Performance Gaps of TV Campaigns Through Ströer Public Video

Public Video 13. Oktober 2023

Through public video (DOOH), any campaign can be broadcast at short notice, with extensive reach, precision targeting and dynamic distribution – either comprehensively as a reach booster or selectively for targeted communication. From now on, public video campaigns (DOOH) can also be controlled usin


1,000th digital screen roadside: Ströer continues to expand its public video network

1,000th digital screen roadside: Ströer continues to expand its public video network

Public Video 13. Dezember 2021

Ströer is driving the ongoing digitalization of out-of-home advertising in Germany and expanding its public video network. The Company has launched its 1,000th digital screen roadside at the busy Prinz-Georg-Strasse/Vagedestrasse crossroads in central Düsseldorf, thereby reaching the installation ta

  • Digitale Außenwerbung

So delicious, so vegan, so digital, so successful: Public video campaign helps Ritter Sport to become the most popular vegan chocolate brand

So delicious, so vegan, so digital, so successful: Public video campaign helps Ritter Sport to become the most popular vegan chocolate brand

DOOH Public Video 27. Juni 2023

In 2023, Ritter Sport intends to continue its vegan success story and is succeeding with digital outdoor advertising from Ströer: Ritter Sport relied heavily on Ströer’s nationwide digital reach in public spaces from January to April to launch its new vegan varieties. During this period, all of Strö


Anniversary campaign celebrates 30 years of Public Video

Anniversary campaign celebrates 30 years of Public Video

DOOH Public Video 21. Februar 2024

Public Video celebrates its 30th birthday! In the anniversary campaign “Whatever moves us”, which kicks off today on Ströer’s digital media carriers in public spaces, marketing managers from Deutsche Telekom, Commerzbank, Warner Bros. Discovery, Otto and many other companies congratulate Ströer and


Fully delicious, fully vegan, fully digital: Ritter Sport advertises widely with digital outdoor advertising

Fully delicious, fully vegan, fully digital: Ritter Sport advertises widely with digital outdoor advertising

Public Video 17. Januar 2023

Ritter Sport, the German chocolate bar manufacturer, has been selling five additional, completely vegan chocolate varieties in addition to classic chocolate since the beginning of the year. The five vegan Ritter Sport varieties are available in the new pack design with the large "V" as the key visua

  • Digitale Außenwerbung
  • Außenwerbung

DOOH Club Lounge at the OMR Festival 2023

DOOH Club Lounge at the OMR Festival 2023

Communication Public Video 15. Mai 2023

Die DOOH Club Lounge war ein exklusiver Rückzugsort auf der OMR mit spannenden Insights in die digitale Außenwerbung: von Strategie und Mediamix über Kreativität, Programmatic und Daten bis hin zu Green Media (Nachhaltigkeit).

  • DOOH
  • Public Video

Green Voice

Green Voice

Nachhaltigkeit Public Video 16. Juni 2023

As an operator of an advertising media infrastructure in public spaces, Ströer is part of the Smart City and sets new accents. The growing demand for sustainable solutions is an incentive for us to continuously develop our portfolio. We offer services for our customers that make an additional ecological and social contribution.

  • Green Media
  • sustainability