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Infoscreen, the digital big screen at high-traffic underground and suburban railway stations, is celebrating its 20th anniversary. On February 15, 1994, the first screen went live at the Odeonsplatz underground station in Munich. This marked the first use of digital out-of-home advertising in German
Ströer entered in a Europe-wide call for bids for marketing advertising spaces in Cologne and has been awarded the main lease. On behalf of the city of Cologne, the city’s public utilities Stadtwerke Köln GmbH re-tendered the advertising rights in spring 2013 to the communal area in two lots as of J
On September 10, 2020, the first nationwide warning day will take place. On this joint day of action by the Federal Government and the Federal States, all warning devices will be tested throughout Germany. At 11 a.m., a test warning will be sent nationwide to all warning multipliers connected to the
Ströer is pushing ahead with the digitalisation of its advertising spaces in public spaces and is now equipping Wetzlar with digital city information systems. From September 2019, five new digital advertising spaces will be available to the city and local and regional advertisers for the first time: