12 results were found for "Publisher".
Displaying results 1 to 10 of 12.
t-online is launching a new business and finance portal, www.t-online.de/finanzen/ , where users can browse a comprehensive range of investment and financial content. This includes news, background reports, and free practical tools, for example an intuitive calculator for securities savings plans. T
Video formats are being added to the existing private marketplace in the adscale supply-side platform. This will enable publishers to put together cross-media packages comprising video, mobile, and display inventory to which selected advertisers then enjoy exclusive access. All in all, the share of
The Ströer Content Group is expanding its management team with Chief Executive Officer (CEO) Marc Schmitz and Chief Content Officer (CCO) Arne Henkes and appoints Sven Scheffler as Chief Operating Officer (COO) as of November 1. In digital publishing, the company publishes premium content via all di
Lajos Lange is reinforcing t-online.de as Chief Technology Officer (CTO) at Ströer Digital Publishing with immediate effect. In the newly created management position, the 38-year-old strengthens the management team and in this function is responsible for the implementation of the new technical visio
Today, Ströer signed the purchase agreement to acquire a majority shareholding in the Hamburg-based start-up Yieldlove, a German optimisation platform for the programmatic marketing of digital web inventories.With the acquisition of Yieldlove, Ströer is diversifying and expanding its own offer in we
The level of programmatic buying is rising fast in Germany. On adscale, the high-reach marketer and supply-side platform for Germany, RTB accounts for 53 percent of sales on the desktop side and already 55 percent for mobile. A similar fast take-up rate is anticipated for video RTB. Moreover, the pe
Ströer is expanding its digital news portfolio to include the new online portal and the watson.de app as of March 22. The new news portal addresses the mobile generation with news, stories and opinions on business, politics, entertainment, sport, digital and lifestyle. The 25 heads strong editorial
With Ströer as the new digital marketer of its portals, Wort & Bild Verlag has brought a new, strong partner on board. The leading German digital marketer will be on the health portals for display advertising, moving image campaigns, native advertising and cooperation from January on and responsible
The advertising specialist Seeding Alliance is one of the first marketers worldwide to provide the technical infrastructure for programmatic booking of content campaigns. From now on, the True Native Advertising format of the Seeding Alliance, the Native AdIn, can not only be delivered on the conten
Ströer Digital, the top 3 AGOF advertising company, and mediasports Digital, the biggest stand-alone online sports advertising agency and subsidiary of digital sports media company PERFORM, are joining forces. The new commercial partnership creates a new powerful portfolio in digital sports advertis
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19. October 2023
