Search

11 results were found for "Data".

Displaying results 1 to 10 of 11.

OnePager OS DS Intro und Audience

OnePager OS DS Intro und Audience

Produkt OnePager | PDF | 2.15 MB


OnePager OS DS Cookieless Targeting

OnePager OS DS Cookieless Targeting

Produkt OnePager | PDF | 1.16 MB


Germany’s largest data owner forms collaboration with digital marketer with greatest reach

Germany’s largest data owner forms collaboration with digital marketer with greatest reach

Digitale Medien 03. March 2017

Ströer Digital Group and Otto Group Media have signed a strategic partnership agreement. Its foundation comprises Ströer Group’s digital advertising inventory and Otto Group Media’s CRM-based data segments. Advertisers will be provided with anonymous target-group segments that can be addressed using


OnePager OS DS Customzied Service

OnePager OS DS Customzied Service

Produkt OnePager | PDF | 793.81 KB


Seeding Alliance and Newcast focus on programmatic content marketing

Seeding Alliance and Newcast focus on programmatic content marketing

Digitale Medien 29. January 2018

The advertising specialist Seeding Alliance is one of the first marketers worldwide to provide the technical infrastructure for programmatic booking of content campaigns. From now on, the True Native Advertising format of the Seeding Alliance, the Native AdIn, can not only be delivered on the conten


adscale launches cross-media private marketplace

adscale launches cross-media private marketplace

Digitale Medien 12. November 2015

Video formats are being added to the existing private marketplace in the adscale supply-side platform. This will enable publishers to put together cross-media packages comprising video, mobile, and display inventory to which selected advertisers then enjoy exclusive access. All in all, the share of


OnePager Programmatic Buyerguide 2022

OnePager Programmatic Buyerguide 2022

Produkt OnePager | PDF | 3.03 MB


ADSCALE ANALYZER 2015: RETHINK ON THE SUPPLY SIDE

ADSCALE ANALYZER 2015: RETHINK ON THE SUPPLY SIDE

Digitale Medien 15. September 2015

The level of programmatic buying is rising fast in Germany. On adscale, the high-reach marketer and supply-side platform for Germany, RTB accounts for 53 percent of sales on the desktop side and already 55 percent for mobile. A similar fast take-up rate is anticipated for video RTB. Moreover, the pe


Ströer Content Group expands top management: Sven Scheffler becomes new COO

Ströer Content Group expands top management: Sven Scheffler becomes new COO

Digitale Medien 16. October 2019

The Ströer Content Group is expanding its management team with Chief Executive Officer (CEO) Marc Schmitz and Chief Content Officer (CCO) Arne Henkes and appoints Sven Scheffler as Chief Operating Officer (COO) as of November 1. In digital publishing, the company publishes premium content via all di


Ströer commences the announced roll-out of the small cell infrastructure in Germany

Ströer commences the announced roll-out of the small cell infrastructure in Germany

Digitale Medien 19. January 2016

Ströer will start to roll out small cells in Germany as part of a pilot project and will, in a first step together with Vodafone, install 64 small cells in its advertising media infrastructure in Munich and Frankfurt. These small technical devices, which are invisibly installed in Ströer advertising